Pretty much all the phone manufacturers are boasting a lot about the AI capabilities in their phones. And with the release of Snapdragon 8 Gen 3, on-device AI has become a hot topic in the industry now. But Samsung has been quiet for a good while regarding AI. By introducing Galaxy AI for the Galaxy S24 series, Samsung has finally broken its silence.

on device AI

Samsung says that the upcoming Galaxy S24 phones will be packed with new AI features. The South Korean giant has confirmed that all these new AI features will be made possible by a new “universal intelligence for phones,” which Samsung calls Galaxy AI.

Galaxy AI On Samsung Galaxy S24 Series Bixby

Before anything else, you need to know that Galaxy AI on the upcoming Galaxy S24 lineup isn’t Bixby. Instead, Samsung says that it will be smarter and offer more features than the smart assistant. To be exact, it will offer “barrier-free communication, simplified productivity, and unconstrained creativity.”

We’ve had reports saying similar things before. As Ice Universe tipped, Samsung is working to deeply integrate its new AI features with One UI instead of giving its smart assistant new AI smarts. But Samsung won’t go completely in on on-device AI for the Galaxy S24 series.


Instead, Samsung confirmed that Galaxy AI will be a mix of on-device AI that’s developed by Samsung and cloud-based AI. The latter part is enabled by Samsung’s partners.

Another thing to note is Samsung announced a new generative AI yesterday. It’s called Samsung Gauss. It’s the model that will power the Galaxy AI. While we don’t know how well it will perform on the Galaxy S24 devices, Samsung has assured that users can count on it.

Samsung introduces Galaxy AI for Galaxy S24 Lineup

Samsung has also said that it will maintain the highest standards of security and privacy. Samsung has also offered an example of how Galaxy AI can enhance users’ experience better on Galaxy S24 devices. It will bring real-time audio and text translations. We will update you when we learn more about the features.