WhatsApp is presently working on a new app dubbed
“WhatsApp Small and Medium Business App” that is meant for business
owners. The app will be available for Android, iOS and Windows Phone platforms.
Things To Know About the New WhatsApp Small & Medium Business App

Thus, if you are a business owner or otherwise, the app need
to be installed on your smartphone for you to benefit from all business
features that WhatsApp has been working on all these while. Interestingly, this
app can be used simultaneously with the regular WhatsApp application on your
phone. That is, you can run both apps on same device.
Meanwhile, checkout the most important things you need to
know about the new app from WhatsApp according to WABetaInfo Tweet. Recall we
recently discussed
Important Things To
Know About WhatsApp Small & Medium Business App
  • Both apps will be able to run on the same smartphone without
    any interference.
  • Messages will be structured: A structured message is an
    advanced type of message that contains a lot of information, including text,
    image, action items, and the translation of the message
  • When a business installs the app the first time, it will
    have to accept new WhatsApp TOS (Terms of Service) and the Privacy Policy in
    order to use the app.
  • WhatsApp has a business account, that’s called Public
    Service Announcement, where you will receive communications.
  • Two types of business
    account will exist, Verified and Unverified Business Account

Verified Business:
its name is directly verified by WhatsApp. When a business is verified, you
will see a green badge next to its name. 

Unverified Business:
it can use all business features, but its name hasn’t been verified by WhatsApp
yet. In this case, WhatsApp will indicate to users who it may be.

  • A business has to also insert its website and email address
    in its info, in order to have a very detailed profile that users can view.
  • Your business WhatsApp will contain detailed statistics
    since they have installed WhatsApp, for example how many sent messages have
    been read and successfully delivered.

The small and medium WhatsApp business app will be launched


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