Woman Sues Apple For Misleading Wallpaper That Hides The iPhone XS’ Notch
The concept of a notch was brought to the mainstream via the Apple Flagship -Â iPhone X -Â when it was launched last September. The notch has become a hot trend but it seems that certain Apple fans are still a little snobbish about it.
Apple, too, seemingly is not too proud of it and in most of the marketing material, the latest flagshipsÂ iPhone XSÂ and XS Max show wallpapers (download here) that hide the notch. And, this has invited legal trouble for Apple for being misleading.
According to A Report by Business Insider,Â a user has taken Apple to Court of Law for using images that disguise the notch. The user,Â Courtney Davis, has filed a complaint against Apple in the Northern District Court of California forÂ vague advertising that hides the notch, thus,Â misleading potential buyers into believing that the iPhone XS and iPhone XS Max come without notches.
Davis bought the iPhone after being convinced that thereâ€™s no notch on the top of the phone. â€œImages that disguise the missing pixels on the Productsâ€™ screens are prominent on Defendantâ€™s website, as well as in the advertisements of retailers who sell the productsâ€œ, the complaint read.
The plaintiff is nowÂ demanding class-action status for the lawsuit, besides seeking damages from the company. Her lawyer also pleads that Apple must clearly declare the shape rounded off by the notch and that it does not include the pixels hidden underneath it. Therefore, the complaint reads thatÂ the advertised resolutionsÂ (2436 Ã— 1125 for iPhone X and iPhone XS, and 2688 Ã— 1242 forÂ iPhone XS Max)Â are incorrect and misleading.
Calling it a â€œdeceptionâ€œ, the plaintiff bashes Appleâ€™s claims since the display is among the major selling points of the iPhones. This â€œfalse representationâ€ compels users into believing that the latest iPhones may have better screens that they actually do.
While it may take long before the lawsuit is actually granted class-action status, this is likely to cause problems for Apple, early into next year. Last year, Apple faced multiple lawsuits forÂ limiting the processing power of older iPhonesÂ to tackle unexpected shutdowns due to poor battery health. As a result, Apple was forced to replace batteries for much cheaper than the usual cost and if youâ€™re having troubles with your old iPhoneâ€™s battery, you can stillÂ get it replaced before December 31.
As for the OLED displays on iPhone XS and XS Max,Â they are irreplaceable and Apple will have to try harderÂ in order to pacify furious users.